Smarter x Elma Chips | Case Study Video | Meta Business
Production services in Brazil for Swng Productions on a Meta campaign for Elma Chips.
Project Overview: Elma Chips, a PepsiCo brand, leveraged Meta’s Ads that Click to Message to drive direct engagement with consumers. Produced by Swng Productions, the campaign integrated first-party data from Smarters to personalize interactions, demonstrating the power of conversational marketing. Our Role in the Production: To bring this story to life in São Paulo, director Andrew Masi and cinematographer Magic Hoskins shaped the creative vision. Given the need for local expertise, Swng Productions partnered with Brazil Base Productions to support the production shoot. We managed location scouting, casting, assembled a skilled local crew, and coordinated logistics - ensuring a successful shoot and capturing the impact of Meta’s ad solutions. Created and Produced by: Swng Productions
Local Production Company: Brazil Base Productions
Learn more about the campaign at: Meta Business Partners Website
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